It’s sweater time!
While you may know I call my eco conscious cashmere sweaters “reincarnated”, you may not know why.
There are a few other words to describe them: upcycled, recycled, vintage, green, eco friendly, one of a kind. And all those words apply. But the reincarnated tagline started sometime in 2004, before the popular buzzwords we now know were created to describe environmentally conscious fashion. In my quest to explain the idea of recycling a sweater to a boutique buyer who couldn’t wrap her head around what the word recycled meant no matter how I explained it, I came up with a word that became my new term. Reincarnated.
I was interviewed about my eco friendly designs back in 2006 by Lime TV and featured on the Gaia website. This video explains my philosophy nicely. The gorgeous model wearing my clothing is Erin Salt.
Cashmere is a soft, luxurious, warm, and often expensive fiber. So why would anyone pitch an upscale sweater into a goodwill box? Perhaps a stain, the fit, or more than likely, holes chomped into it by those pesky cashmere-loving moths.
Appliques became my way of camouflaging such flaws, and I chose to work with the sweater in a cut-and-sewn way, sometimes keeping the basic shape, but more often, completely reworking it. thereby “reincarnating” it into a unique and sometimes one of a kind piece.
My first sweaters were sleeveless with the sleeves turned into what I called “arm socks” allowing the wearer to stay warm but still show off a bit of skin. (I live in LA so the skin part made good fashion sense) Soon enough, that one sweater/armsox combo blossomed into a full collection of sweaters and accessories in all shapes and sizes, worn by fashionable women, men, kids, dogs, celebrities and seen in magazines and blogs worldwide. My most recent additions include cashmere pillows for the home, and even a winter wedding dress in vintage beaded wool and cashmere fit for a wedding in an ice church in Sweden.



I’ve learned a few things about cashmere along the way since I’ve carefully picked, sorted, and reincarnated hundreds of cashmere sweaters since 2004. I’d like to pass on a few things you may or may not know about their care.



